Email marketing is a wildly effective inbound marketing tool. It’s cost efficient and direct, and allows you to personalise your marketing and segment your audiences. When done well email marketing can be one of the most effective tools in your inbound marketing toolkit.
So how important is email marketing to your business? These impressive stats compiled by Express Pigeon speak for themselves:
- Email marketing has an ROI of 4,300%
- 91% of consumers check their email at least once a day
- Email is the most popular activity on smartphones among users 18-44
- 66% of online consumers aged 15+ have made a purchase as a result of an email marketing message
At Kwasi Studios, our finger is on the pulse when it comes to the freshest email marketing research and statistics. Every industry has its own needs when it comes to email marketing, and we understand the importance of tailoring each and every campaign to the audience.
We can optimise your email content to drive sign-ups, nurture prospects, build brand awareness, or even increase sales. For premium email marketing services in Adelaide and beyond, get in touch with us today.