Kwasi Studios is an Adelaide-based inbound marketing company specialising in content strategy & web re-development. We help websites get ranked by search engine robots & be enjoyed by humans, so that you can achieve your business goals online.

Our Latest

Clickbait Or Pulitzer: Can You Pick Them?

Clickbait links are designed to lure visitors to (usually underwhelming) web content, but could the links have the opposite effect with quality content? Plus take our quiz to find out if you’re a clickbait champ or chump. Read me

Google’s Experimental New Articles Podium

Google Podium - content in search resultsNearly 12 months since Facebook launched Instant Articles, Google are rolling out the beta of their own instant content feature – but will allowing users to publish content directly into search results provide any real benefits? Read me

Pete Meyers Interview – Search Results Pages

Interview with Dr PeteWoj catches up with Dr. Pete at SMX Sydney 2015 where he chats to Moz’s chief data scientist about Google’s SERPs, start-up life in the early 1990’s, the future of search, the impact of the mobile update, and much more. Read me

Our Favourites

Rand Fishkin Interview

Rand Fishkin InterviewWoj Kwasi chats to Rand about the importance of being transparent online, entrepreneurship, stepping down as CEO of Moz, the influence of capital injection, his must-see speakers, his ultimate inbound marketing squad & more. Read me

What on Earth is Neuromarketing?

How Inbound Marketers Can Harness the Power of NeuromarketingThe brave new world of neuromarketing has remained largely untapped by our industry. However, this controversial field offers a wealth of opportunity, and it’s time we started applying its theory to our content strategies. Read me

The Evolution of Television

Digital Television: A House of CardsThe digitisation of television has sent shock waves through Australia’s commercial networks. With advertising revenues plummeting, and users turning to digital services such as Netflix, commercial TV is under threat. Read me

Our Interviews

Ian Lurie

Interview with Ian LurieWoj speaks to copywriting wiz Ian Lurie at MozCon 2015 about the concept of random affinities, the need to take risks, respecting the marketing principles of the past, his recommended reading materials, and much much more. Read me

Nathalie Nahai Interview

Nathalie Nahai InterviewWoj speaks to Nathalie at MozCon 2014 about her prodigious musical talent, how she became the Web Psychologist, the power of persuasion, her favourite speakers, cultural dimensions theory and the future of marketing. Read me

Jon Cooper Interview

Jon Cooper (Point Blank SEO) InterviewWoj speaks to Jon Cooper (aka Point Blank SEO) at this year’s Search Marketing Expo – SMX Sydney 2014 – where they chat about blogging, his link building process, link building strategies, SEO tips and tactics, and more. Read me