You might not have heard of Pinterest yet, but if your key demographic is female, your customers have. If you want to reach women, then get familiar with this fast-growing platform.
So just who are you reaching with Pinterest? Take a look:
70% of Pinterest users have the explicit intention of using it to be inspired to make a purchase
Women trust Pinterest over Facebook
Pinterest’s audience grew 1,047% in 2012
Pinterest drives more traffic than YouTube, Google+, and LinkedIn combined
You’ll find well-off, middle-aged women ready to impulse buy on Pinterest
Even if you’re yet to get to know Pinterest, if your key demographic is female, it’s likely your customers already have. If you want to reach women, then get familiar with this fast-growing platform.
If you’ve tried marketing on Pinterest in the past and didn’t find it was useful, then we can help you optimise both your account and your site to make it effective. It’s essential to have high quality images and evergreen content to succeed on Pinterest, and with our expertise, we can curate both for you. Combined with quality blog content, Pinterest marketing services are essential for any business trying to reach a female audience.